There is no smart way around it; you need a website (and blog) for your home business. If you are thinking long-term and wish to reap the kind of results that bring daddy back home, pay off debt and create financial stability for your family, you must built it right from the start. This post is a quick guide to help you get your blog off the ground.
Blog or Website??
There was a time when these two terms were separate. When I started building websites a blog was a free service offered by a third party, while a website was a bunch of html files you uploaded to a server folder you opened with a domain. To blog you created an account and put out snippets of thoughts and shared ideas. People interested in what you had to say soon gathered around to read your adventures via these blogs. Blogging was strictly about sharing and having fun. It was a place to connect with like-minded people.
We’re now living in a totally different era. Blogging became a means for many to make some extra cash, and it got the attention of many marketers who took the power of building a tribe of people who cared about the same things as you and the power of word of mouth — and all that comes with that. And many discovered how it could be used to drive traffic to your business website.
While it’s really confusing to use the terms blog and website interchangably in our day and age, one fact remains: if you have a home business you need to be blogging regularly. And your blog is now also your website thanks to advancements in technology. Things have changed a lot and now regular Janes and Joes can launch a website that is also a blog. It’s all about which platform you choose.
Choose a domain
You need an address on the net, it’s very easy to choose. If you’re running a home business it’s advisable to choose a domain name that is your name and last name. I have my first and second name. If it’s not available just try a dash in the middle.
Unless your business already has a name, and it’s known, I would stick to your first name. Your name goes with you everywhere you go, quirky creative tag lines change. It’s smart to choose something that doesn’t have to change much over the years.
Choose a Platform
You need a platform that lets you put our blogs regularly + easily – in addition to the “business” website features needed to run a efficient business. What I mean when I say that is that you’re not relying on a designer or developer to put out a new piece of content. And it’s super easy to create a routine because you can schedule posts and walk away. Building your home business website on WordPress will get you off to a strong start.
The easiest way for you to start when you know absolutely nothing about websites and absolutely everything about why you need to make your efforts count is to have your hosting company set it up for you OR set it up on your hosting account.
Most modern hosting services now offer 1-click installs for WordPress right from your user account. It might take some digging to find where to do this, but that is definitely something you can handle. If you’ve created an email account on your own, you can totally do this!
I am personally familiar the following hosts;
They offer excellent responsive chat support, so you can easily reach out to get help.
I recommend using the smallest hatchling package your company of choice offers to get you started. You can choose to pay monthly, and paying yearly often saves you some cash in the long run.
Choose a Theme
The WordPress website and blog platform is unique in that any features you might want can easily and quickly be added to your main site install. Many behave like apps.
Even the design can be added on and take off with a click of a button. These designs are called themes. And there’s a ton of free ones on the WordPress repository (library).
I personally love starting off new simple blog launches with these free clean feminine blog themes.
Nisarg Blog Free WordPress Theme
Hemmingway Free WordPress Theme
Olsen Light Feminine Free WordPress Theme